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Archive

Dive into a collection of past posts and rediscover timeless content.

Consumer Insights

+3

Use ChatGPT to turn sales objections into content sequences

Jul 7, 2026

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1 min read

Use ChatGPT to turn sales objections into content sequences

Smart marketers don't answer objections once. They build content that answers them over and over again.

Strategy

+1

Use ChatGPT to become a better strategist

Jul 6, 2026

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1 min read

Use ChatGPT to become a better strategist

Smart marketers don't wait for better ideas. They build systems that improve their thinking.

Article

+1

Stop letting your best ChatGPT conversations disappear
LockSimple

Jul 6, 2026

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2 min read

Stop letting your best ChatGPT conversations disappear

Smart marketers don't just use ChatGPT. They build a knowledge base around it.

Strategy

+2

Use ChatGPT to assess your goals and build an end-of-year plan

Jul 5, 2026

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1 min read

Use ChatGPT to assess your goals and build an end-of-year plan

Smart marketers don't wait until December to realize they missed their goals. They use AI to course-correct while there's still time.

Consumer Insights

+1

Use ChatGPT to turn sales calls into a marketing insights report

Jul 3, 2026

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1 min read

Use ChatGPT to turn sales calls into a marketing insights report

Smart marketers don't guess what customers think. They use AI to turn sales calls into useful marketing reports.

Ideas

+1

Use ChatGPT to turn ideas into prototypes

Jul 2, 2026

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1 min read

Use ChatGPT to turn ideas into prototypes

Smart marketers don't wait for budget approvals or development resources. They use AI to build a rough version first.

Workflow

+1

Build your monthly marketing reporting system
LockSimple

Jul 2, 2026

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4 min read

Build your monthly marketing reporting system

Smart marketers don't waste time writing reports. They spend their time reviewing insights and making decisions.

Campaigns

+2

Use ChatGPT to create an anti-brief that shows how your campaign could fail

Jul 1, 2026

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1 min read

Use ChatGPT to create an anti-brief that shows how your campaign could fail

Smart marketers don't just plan what works. They use AI to find what won't.

Branding

+2

Use ChatGPT to sharpen your value proposition

Jun 30, 2026

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1 min read

Use ChatGPT to sharpen your value proposition

Smart marketers don't keep tweaking campaigns when conversion is low. They use AI to pressure-test the offer first.

Thinking Partner

+1

Use ChatGPT to think like a senior strategist

Jun 29, 2026

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1 min read

Use ChatGPT to think like a senior strategist

Smart marketers don't use AI to get answers. They use it to improve their thinking.

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