Most marketers do the research. They interview customers, run surveys, analyze competitors. Then the notes sit in a folder somewhere, gathering digital dust.
Research without insights is just expensive procrastination.
ChatGPT can turn your scattered notes into clear strategy you can act on immediately.
Try this prompt:
You are a strategic marketing analyst. I need you to review my research notes and extract sharp, actionable insights.
Analyze the notes below and provide:
1. TOP 3 STRATEGIC INSIGHTS
- What patterns or themes stand out most?
- What does this tell us about our audience/market/competition?
- Why does each insight matter for our marketing strategy?
2. MESSAGING OPPORTUNITIES
- What language, pain points, or desires keep appearing?
- Which messages would resonate most with this audience?
- What positioning angles are we missing?
3. COMPETITIVE GAPS
- Where are competitors falling short?
- What opportunities can we exploit?
- How can we differentiate more clearly?
4. MISSING PIECES
- What questions remain unanswered?
- What additional research would be most valuable?
- Where do we need more clarity?
Focus on insights that lead to action, not just summary. Be specific and strategic.
Research notes:
[PASTE YOUR NOTES HERE]Now your research works harder. Instead of scattered observations, you have focused strategy you can act on immediately.
Happy prompting!
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