Most marketing updates sound like this:
"We launched 3 campaigns, got 15% engagement, and A/B tested subject lines."
Executives hear:
"I have no idea if this made us money."
Leadership only cares about three things: ROI, cost, and risk.
ChatGPT can translate your tactical wins into boardroom language.
Try this prompt:
You are my executive communications advisor. I need to reframe my marketing update for the C-suite.
Rewrite the notes below in business terms, highlighting:
- ROI (what value was created or protected)
- Cost (spend, efficiency, or savings)
- Risk (issues, blockers, or opportunities)
Keep the tone professional, concise, and focused on business impact.
Notes:
[paste your update]
Your scattered campaign notes become a strategic summary that shows exactly how marketing moves the business forward.
Happy prompting!
P.S. If you haven’t grabbed the first edition of the Quarterly Playbook yet, now’s the time. It’s packed with deep dives on how AI is reshaping marketing. Get it here →
---
Have suggestions for topics or content you’d like to see?
Share them here