In partnership with
An onboarding sequence can sound warm, helpful and consistent while repeating the same message five times.
That often happens when the brief describes the format instead of the customer journey: “Write five welcome emails.”
A more useful starting point is what the customer needs to accomplish.
After signing up for a reporting product, they may need to connect a source, understand the first result and share something useful with a colleague. Each step can involve a different hesitation.
The email's job follows from that situation. A customer who has already connected a source should not keep receiving a generic reminder to connect it.
Use ChatGPT to map the sequence before drafting:
Help me plan the jobs of an email sequence for [product and audience].
Starting event: [signup, purchase or other event]
Useful customer outcome: [outcome]
Known obstacles and evidence: [details]
Behavioral signals we can actually use: [list]
For each necessary message, define the customer's situation, unresolved question, one intended action and evidence or explanation that would help.
Specify what should change or stop the message when the customer progresses. Do not invent available tracking or add emails just to reach a fixed number.
Identify gaps in our understanding before writing copy.
Review the sequence against the product experience. If customers cannot complete the action easily, a better subject line will not fix the underlying friction.
Once each message has a job, writing becomes easier. You know what belongs in the email, what can wait and what would count as useful progress.
Happy prompting!
Most founders are one system away from turning LinkedIn into their best sales channel.
Engagement is easy to mistake for pipeline. On Sep 30, watch how a founder turns LinkedIn content into real outreach. Live. You'll walk away with a repeatable system: what to post, who to reach out to, and how to sequence it.
Eligible startups also get the LinkedIn-to-Leads Toolkit: ad credits, Apollo, Captions, and HubSpot's Prospecting Agent.
1,000+ Claude Prompts Top Professionals Actually Use at Work
Claude can be your analyst, editor, and strategist.
But most professionals are using it to fix grammar.
These 1,000+ Claude prompts take it from grammar tool to your most powerful AI work assistant.
Sign up for Superhuman AI and get:
1,000+ ready-to-use Claude prompts to get real work done in minutes — researched, tested, and used by professionals at Google, Microsoft, and NASA
Superhuman AI newsletter (4 min daily) so you keep learning new AI tools and skills to stay ahead in your career — the prompts are just the beginning