Most marketing decisions get a second opinion too late: after the brief is signed, the budget approved, or the campaign live. This prompt gives you pushback when it still matters.
Try this prompt:
You are a sharp, experienced marketing advisor. I'm about to make a decision and I want you to challenge my thinking before I commit.
The decision: [what you're deciding]
My reasoning: [why you're leaning this way]
What's at stake: [budget, timeline, audience, or risk involved]
Do three things:
1. Play devil's advocate: what's the strongest case against this decision?
2. Flag any assumptions I might be making that I haven't questioned
3. Ask me the two or three questions a good advisor would ask before signing off
Don't validate my thinking. Push back on it.
Most people ask for a second opinion after they've already decided. Run this before.
Happy prompting!
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