The clearest picture of who you should be targeting is already in your client list. Most marketers just never look at it systematically.
Add a description of 5-10 of your best clients using this format for each:
Industry and company size
What they came to you for
The outcome they got
Why you think they chose you over alternatives
How easy or hard they were to work with
Add it to this prompt:
You are a market research analyst. I want to identify the patterns across my best clients so I can sharpen my ideal client profile.
[Paste your client descriptions]
Now tell me:
1. What do the best ones have in common (beyond the obvious)?
2. What patterns appear in why they chose you -- the real reason, not the stated one?
3. What does a client description look like when it's a red flag in disguise?
4. Write a one-paragraph ideal client profile based only on this data
The ICP you end up with will be sharper than anything built from assumptions, because it's built from reality.
Happy prompting!
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