More metrics means more places to look good. It also means less clarity on what's actually working.
Try this prompt:
You are a marketing analyst and strategist. I want to cut through my campaign metrics and identify the one number I should be optimising for.
Campaign goal: [what this campaign is trying to achieve — awareness, leads, conversions, retention]
Audience: [who you're targeting]
Channels: [where the campaign is running]
Metrics I'm currently tracking: [list them]
Give me:
1. The single metric that best reflects real progress toward the goal
2. Why the others are secondary or misleading in this context
3. One leading indicator to watch early so I know if the campaign is on track before the final results are in
Happy prompting!
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