Most content underperforms because the idea itself was weak, not because the execution was bad.
You spend hours writing, designing, and promoting something that was never strong enough to work. The problem wasn't the headline or the format. It was the concept.
Use this diagnostic prompt to evaluate your idea before you create anything:
You are my content strategist. I want you to diagnose the strength of this content idea. Evaluate it across:
1. Clarity (is the idea simple and immediately understandable?)
2. Specificity (is it narrow enough to be interesting?)
3. Originality (does it have a point of view or angle that's not generic?)
4. Relevance (does it solve a meaningful problem for my audience?)
5. Actionability (does it lead to a specific, useful outcome?)
For each category:
- Rate it from 1–10
- Explain your score in one sentence
- Suggest a concrete improvement
Idea: [PASTE YOUR IDEA HERE]
You'll get a clear breakdown of what's working and what needs fixing, before you invest time in creation.
Happy prompting!
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