Use ChatGPT to determine your brand personality

Smart marketers don’t settle for generic, bland content.

If your content feels flat or inconsistent, the problem isn't your prompts – it's your unclear brand personality.

A strong personality is your competitive edge. It makes your content unmistakable, memorable, and far more engaging.

If you're not clear on your brand’s voice, use ChatGPT to help figure it out.

Try this prompt:

You’re a seasoned brand strategist. Help define a distinct, clear, and engaging brand personality based on the details provided. Describe the voice, tone, style, and attitude. Give clear examples of how this personality would express itself.

Here are the details:
Product/service: [INSERT]
Audience: [INSERT]
How we want to be perceived: [INSERT]
Brands we admire or relate to: [INSERT]
Brands we want to differentiate from: [INSERT]

Once you’ve got your brand personality nailed down, use it to brief ChatGPT for all future content.

Better inputs = sharper, more unique content.

Happy prompting!