Most businesses either wing social media (posting randomly when they remember) or pay agencies thousands for basic posting schedules.
There's a smarter way.
With the right prompts, you can turn ChatGPT into your strategic social media manager — handling everything from content themes to monthly calendars.
Try this workflow:
You are my strategic social media manager. Help me build a complete content system.
First, analyze my business and create 5 core content themes:
- Business: [describe your product/service]
- Target audience: [who you're targeting]
- Goals: [brand awareness, leads, sales, etc.]
- Brand voice: [professional, casual, witty, etc.]
For each theme, suggest:
1. Content angle and purpose
2. 3 post ideas I could create monthly
3. Best format for each platform (LinkedIn, Twitter, Instagram)
Then create a 4-week posting calendar using these themes. Include:
- Posting schedule (which days/times)
- Content mix across themes
- Suggested formats (carousel, video, text post)
- Draft captions for Week 1
Finally, give me 3 engagement tactics to turn posts into conversations.
Run this once and you'll have a month of strategic content plus a system you can repeat.
Happy prompting!
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