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Use ChatGPT to analyze your PPC campaigns like a pro
Smart marketers don't drown in spreadsheets. They use AI to turn data into decisions.
Most marketers use ChatGPT for writing ads. They're missing the bigger opportunity.
Your campaign data is sitting there waiting to tell you what's working, what's failing, and what to test next. ChatGPT can surface those insights in minutes – no analyst required.
Try this prompt:
You are a senior PPC analyst. Analyze the campaign data below and provide clear, actionable insights.
Campaign goals: [e.g., drive leads under $50 CPA, increase ROAS above 3.5x]
Time period: [e.g., last 30 days]
Budget context: [e.g., $5k/month, scaling from $2k]
Data:
[Paste your campaign data - CTR, CPC, ROAS, conversions by campaign/ad set]
For your analysis:
1. Identify the top 3 performance insights
2. Flag underperforming campaigns or ad sets
3. Recommend specific optimization actions
4. Suggest 2-3 test hypotheses to try next
Be specific with numbers and focus on actions I can take this week.
Pro tip: Include context about recent changes, seasonal factors, or audience shifts. The more background you provide, the sharper the insights.
Now your data works for you instead of against you.
Happy prompting!