Use ChatGPT’s custom instructions to remember your brand voice

You shouldn’t have to remind ChatGPT how to sound every time you open a new chat.

Just save your brand voice once, and let ChatGPT stay on-brand by default.

Here’s what to do:

→ Go to Settings → Custom Instructions (or Memory)

→ Paste the text below into “What would you like ChatGPT to know about you?”

Template to copy/paste:

Tone of voice: [Insert 3–5 tone words—e.g. bold, clear, no-BS]

Do use: [Words/phrases you want it to use—e.g. simple language, strong verbs, short sentences]

Don’t use: [Words to avoid—e.g. jargon, emojis, hypey phrases]

Formatting rules: [Any specific preferences—e.g. sentence case only, no divider lines]

Example paragraph:
"[Paste 1–2 short paragraphs that sound exactly how you want your brand to sound]"

From then on, just add this to your prompt:

Use the brand voice stored in your memory.

If you don’t have your voice nailed down yet, [insert link to brand personality post].

Happy prompting!