You know the drill. Someone hands you a deck full of "synergistic solutions" and "best-in-class paradigms". And it’s your job to turn that mess into messaging people actually understand.
Most marketers try to rewrite fluff into slightly better fluff. That's backwards.
Use ChatGPT as your BS detector first. Then fix what's broken.
Try this prompt:
You are a sharp marketing editor. Review the messaging below and identify specific problems with clarity and effectiveness.
For each problem you find:
1. Quote the exact phrase or sentence
2. Explain why it's weak (too vague, jargony, meaningless, etc.)
3. Suggest what information is missing to make it clear
4. Rewrite it into direct, specific language
Focus on real issues that hurt communication, not minor style preferences.
Messaging to review:
[PASTE YOUR MESSY CONTENT HERE]
Once you get the analysis, follow up with:
Take your rewritten versions and turn them into a cohesive, clear message. Remove any remaining fluff and make sure every sentence adds value.
Now you've got messaging that actually says something instead of sounding like a corporate brochure wrote itself.
Happy prompting!
Before you go…
Want to learn how to use ChatGPT as your marketing team?
Smart marketers don’t just use ChatGPT to write copy.
They use it to run their entire marketing team.
The guide contains 18 marketing roles and starter prompts for each.
For a limited time the price is reduced to $9.
The price will increase to $19 at 7am GMT on 25 July.
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