Campaign research shouldn't take weeks. But most marketers either skip it entirely or get lost in analysis paralysis.
Let ChatGPT do the heavy lifting while you focus on strategy.
Try this prompt:
Act as my campaign intelligence analyst. I need strategic research that directly informs campaign decisions, not generic market overviews.
Campaign brief:
- What I'm launching: [product/service + key differentiator]
- Who I'm targeting: [specific buyer persona + company type]
- Campaign objective: [specific goal + success metric]
- Timeline: [launch date + campaign duration]
Deliver insights across these areas:
BUYER PSYCHOLOGY
What specific fears, frustrations, or desires drive purchase decisions for this audience? Include the language they actually use when describing these pain points.
COMPETITIVE INTELLIGENCE
Analyze recent campaigns from my top competitors. What positioning are they taking? What messages are they pushing hardest? Where are the gaps I can exploit?
STRATEGIC OPPORTUNITIES
What market shifts, industry trends, or timing factors should influence my campaign approach? Focus on actionable opportunities, not broad observations.
End with 2-3 concrete campaign directions that leverage these insights.Skip the endless research loops. Get the intelligence that actually shapes your campaign.
Happy prompting!
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