Use AI to map out your marketing funnel

When you’ve got an offer, an audience, and a goal, but no clear funnel, it’s hard to prioritise what content to create (and why).

Instead of guessing, use ChatGPT to help you build a full-funnel view. From strategy to execution.

Here’s how:

Prompt 1 – Define your funnel

Start by asking ChatGPT to break your funnel down into clear stages, tailored to your offer. Use this prompt:

You’re a marketing strategist. I’m trying to map the funnel for [product]. The goal is [e.g. leads, sales]. The audience is [brief description]. Based on this, outline the key funnel stages and what each one should focus on.

Prompt 2 – Identify content for each stage

Once the funnel is defined, figure out what to create for each stage. Use this prompt:

For each funnel stage, suggest 2–3 types of content that would be most effective. Include examples or formats.

Prompt 3 – Build the plan

Turn it all into a content plan. Use this prompt:

Turn this into a simple content plan. List what to create, for which stage, and in what order.

That’s it.

You’ll walk away with a full-funnel plan and a clear list of content to create.

Happy prompting!