Use AI as a consultant

Smart marketers don’t brainstorm alone.

Most marketers treat AI like a search engine.

Smart marketers use it like a consultant.

Try having a conversation with it, like you would with a strategist, mentor, or teammate.

Use this prompt:

You are my AI marketing consultant. I need help thinking through [describe your problem or idea].  

Key details: 

[insert your braindump - include details like your goal/challenge/constraints] 

Ask me follow-up questions to refine the approach, and then provide your best recommendations.

Tips for Getting the Best Advice:

  • Talk to it like a person → Use voice-to-text to make it feel more natural. Talking through problems often leads to better ideas.

  • Make it challenge you → If the response feels basic, ask: “What’s wrong with this plan? What risks am I overlooking?”

  • Go deeper → Instead of just getting an answer, follow up: “Can you explain that like I’m presenting it to my boss?”

  • Refine as you go → If the first response isn’t great, adjust your question and keep iterating.

Happy prompting!