You've got a 40-page competitor report, a dense research deck, or a strategy doc that's sitting in your inbox.
You know there's value in there. But you don't have two hours to dig through it.
ChatGPT can pull the insights that actually matter in minutes.
Upload your document and use this prompt:
You are a strategic analyst. I need you to extract decision-ready insights from this document.
Analyse it and provide:
1. KEY INSIGHTS
- 3-5 takeaways that matter for strategy or decisions
- Focus on what's actionable, not just interesting
2. RISKS & OPPORTUNITIES
- What could go wrong or hold us back
- What gaps or openings exist we should act on
3. IMPLICATIONS
- What this means for our positioning, messaging, or approach
- Any shifts in market/customer behaviour to note
4. ONE-LINE SUMMARY
- Distil the entire document into a single sentence
Keep it sharp. No fluff, no filler.
Make it repeatable
If you're doing this regularly, save this as a custom GPT or reusable prompt with a fixed output structure. That way every summary follows the same format, making insights easy to compare, store, and act on.
Happy prompting!
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By the way, if you’re interested in using ChatGPT as a thinking partner, you should take a look at my new book:
Smart Marketers Think First is a practical guide to reclaiming your most valuable asset: your perspective. This isn't a book about prompts or "hacks". It’s a framework for high-level decision-making. It introduces Nine Modes of Thinking — specific lenses that turn ChatGPT from a content generator into a world-class sounding board.
AI is changing how we work. Don't let it change how you think. Protect the part that matters most.
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