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Use AI to turn meeting transcripts into blog posts
Smart marketers don’t waste valuable conversations. They use AI to turn them into content.
Every meeting, interview, or discussion with a subject matter expert (SME) is full of insights.
But so often, those insights get lost in messy notes or they’re forgotten altogether.
Instead of scrambling to document everything manually, let AI do the heavy lifting.
With the right workflow, you can:
✅ Turn a raw transcript into a structured, well-written blog post.
✅ Extract key insights for social media or internal reports.
✅ Generate follow-up content ideas without extra effort.
Here’s how:
Step 1: Get the transcript
Use a tool like Fathom or Tactiq (or the million other meeting recording tools) to record and transcribe your meeting.
No need for perfect accuracy—ChatGPT can clean it up later.
Step 2: Feed the transcript to ChatGPT
Copy and paste the transcript into ChatGPT or attach it as a file (note: you’ll need ChatGPT Plus for file uploads).
Step 3: Generate a blog post
Paste this prompt into ChatGPT along with your transcript:
You are an expert content strategist. Your task is to analyze the following transcript and turn it into a well-structured blog post.
- Summarize the key themes and insights.
- Organize the content into logical sections with clear headings.
- Remove filler words, tangents, and irrelevant details.
- Maintain a professional yet conversational tone.
- Ensure the final output is engaging and valuable to the reader.
Here’s the transcript:
[Insert Transcript Here]
Step 4: Review & Refine
AI will generate a draft, but don’t just copy-paste. Edit for clarity, brand voice, and flow.
Here’s what to check:
✔ Is the post structured well with clear takeaways?
✔ Does the tone match your brand’s style?
✔ Do any sections need expansion or more context?
✔ Are there any key insights missing?
Step 5: Repurpose beyond just a blog post
A great transcript doesn’t just fuel one piece of content.
Use AI to extract:
📌 Standalone social posts – Pull key insights as bite-sized content for LinkedIn or Twitter.
📌 FAQs or knowledge base articles – Convert common SME responses into resources.
📌 New content ideas – Ask AI what other topics naturally emerge from the discussion.
Some simple prompts you can use:
🔹 Extract key takeaways for social media posts:
Review this transcript and extract the top 5 most valuable insights. Format them as concise, standalone social media posts.
🔹 Suggest new content ideas based on the transcript:
Analyze this discussion and suggest 5 additional content ideas that would be valuable follow-ups.
🔹 Generate FAQs based on the discussion:
Identify recurring questions and key clarifications from this transcript. Turn them into an FAQ document with clear answers.
🔹 Create an email newsletter from the discussion:
Summarize this transcript into a concise, engaging email newsletter. Focus on the key insights and actionable takeaways.
Next time you have a valuable conversation, don’t let it go to waste. Turn it into content with AI.
Happy prompting!