The key to a strong prompt is context.

If you’re tired of ChatGPT giving generic, off-brand, or inaccurate responses, it’s not the AI’s fault. It’s yours.

Most people expect it to deliver high-quality, strategic outputs without giving it the right inputs.

But context is everything.

Stop repeating yourself. Start working smarter.

Every time you start a new chat, you have to re-explain your business—or worse, you don’t, and the AI just guesses.

Which means:
❌ Your messaging sounds inconsistent.
❌ Your brand voice is all over the place.
❌ Your responses feel surface-level, not strategic.

And you waste time feeding it the same info over and over.

The Marketing Knowledge Base Document

Instead of typing out the same details every time, create a Marketing Knowledge Base Document with all the background info AI needs to generate on-brand, strategic responses.

Think of it like briefing an agency. If you wouldn’t expect a freelancer to create great marketing without understanding your business, why expect AI to?

Your Marketing Knowledge Base Document should include:
📌 Business overview – What you sell, your unique value, and any key background information.
📌 Marketing strategy – Your positioning, key goals, and overall approach to the market.
📌 Target market & competitors – Who your ideal customers are, their pain points, and where you sit in the competitive landscape.
📌 Brand identity & voice – Your brand personality, tone of voice, and how you communicate.

How to use it

Once you have it, you can:

✅ Attach it to your ChatGPT chats for instant context.
✅ Copy & paste relevant sections when prompting AI.
✅ Ensure consistency across every AI-generated response.

Get the context document template

I’ve put together a plug-and-play template so you can set this up in minutes.

👉 Download it here and start getting smarter, more accurate AI responses.

Happy prompting!